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Book you Need!

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  As a Creative Designer, do you ever struggle with getting inspirations for a Logo project? 🥲 I do too, but ever since I laid my hands on a book titled "Logo Modernism" by Jens Muller; a book with over 6000 trademarks.

User interface design(UI)

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  UI design is concerned with all the visual and interactive elements of a product interface, covering everything from  typography  and color palettes to animations and navigational touch points (such as buttons and scrollbars). You can  read more about the work of UI designers in our guide . “UX is focused on the user’s journey to solve a problem; UI is focused on how a product’s surfaces look and function.” — Ken Norton, Partner at Google Ventures, Ex-Product Manager at Google UX and UI go hand-in-hand, and the design of the product interface has a huge impact on the overall user experience.  Learn more about the difference between UX and UI design in this guide . UX design is everywhere: the layout of a supermarket, the ergonomics of a vehicle, the usability of a mobile app. While the term “user experience” was first coined by Don Norman in the 90s, the concept of UX has been around for much longer.

User Experience (UX) Design?

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  User experience (UX) refers to any interaction a user has with a product or service. UX design considers each and every element that shapes this experience, how it makes the user feel, and how easy it is for the user to accomplish their desired tasks. This could be anything from how a physical product feels in your hand, to how straightforward the checkout process is when buying something online. The goal of UX design is to create easy, efficient, relevant and all-round pleasant experiences for the user. “User experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products.” — Don Norman, Cognitive Scientist & User Experience Architect UX designers combine market research, product development, strategy and design to create seamless user experiences for products, services and processes. They build a bridge to the customer, helping the company to better understand—and fulfil—their needs and expectations.

Logo design is not a Mock-up

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  Mockups can be great. They make your design look more professional and help the client get an idea of what design can look like in real-world context. There are hundreds of resources out there to help you use or create your own, and that’s for a reason — they work. But there’s a dark side to the mockup. Designers can rely too much on using a nice mockup to sell a sub-par design. Or, conversely, do a poor job creating the mockup, which distracts the client from the real design or misleading them into thinking they’re going to receive deliverables that they aren’t.

Vector Illustration

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 Vector graphics, as a form of computer graphics, is the set of mechanisms for creating visual images directly from geometric shapes defined on a Cartesian plane, such as points, lines, curves, and polygons. These mechanisms may include vector display and printing hardware, vector data models and file formats, and software based on these data models (especially graphic design software, computer-aided design, and geographic information systems). Vector graphics is an alternative to raster graphics, each having advantages and disadvantages in general and in specific situations. Example showing comparison of vector graphics and raster graphics upon magnification While vector hardware has largely disappeared in favor of raster-based monitors and printers,[2] vector data and software continues to be widely used, especially when a high degree of geometric precision is required, and when complex information can be decomposed into simple geometric primitives. Thus, it is the preferred model fo

Photo manipulation

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​Depending on the application and intent, some photograph manipulations are considered an art form because it involves the creation of unique images and in some instances, signature expressions of art by photographic artists. Ansel Adams employed some of the more common manipulations using darkroom exposure techniques, burning (darkening) and dodging (lightening) a photograph.[3][4] Other examples of photo manipulation include retouching photographs using ink or paint, airbrushing, double exposure, piecing photos or negatives together in the darkroom, scratching instant films, or through the use of software-based manipulation tools applied to digital images. Modern examples include software applications that may be developed for the manipulation of digital images, ranging from professional applications to very basic imaging software for casual users.